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GM decision won’t put Motown out of fast lane

DNMUM388982 | 5/19/2017 | Author : Shahkar Abidi | WC :289



General Motor Comapny’s (GM) decision to exit from India is unlikely to impact the industry due to the insignificant volume of vehicles the company manufactured in the country.
The company holds mere 0.32% market share.
Abdul Majeed, partner - PwC India, and an auto expert, said there will be practically no impact of the decision on the industry as the volume has been very low for the company.
“ The company’s marketing and product strategy did not align with the local market,” Majeed said, adding that the dynamics of business have been continuously changing in India in past few years.
“For example, there is a trend in demand for compact SUV and crossovers. But GM does not have many such products to offer in its portf
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