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‘For McDonald’s, tax-inclusive prices have worked well’

DNMUM398383 | 10/11/2017 | Author : Ashish K Tiwari | WC :678 | Media & Marketing


Seema Arora Nambiar, senior vice president - strategy, innovation and capability, McDonald’s India (West & South), in conversation with Ashish K Tiwari speaks about the company’s new initiatives for strengthening brand McDonald’s connect with its customers, market response for their all-inclusive pricing strategy and so on.
What was the reason for adding new items to the menu?
The additions were a part of our new campaign called ‘flavours without borders’. It’s quite an achievement because we have taken it across products, people, brand and all the way up to our vendor network to ensure that this campaign comes together. It’s probably for the first time in our 21 years of existence that we have launched 12 new pr
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Here is how mutual fund investors can save on tax
DNMUM401516 | 11/24/2017 12:00:00 AM | Author : Saravana Kumar | WC :496

In mutual funds, investing in stocks or bonds where fund managers earn capital gains, dividends and interest income, helps in saving income tax. Profit earned in the fund is either distributed as dividend to investors, who opt for it, or else become
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Six mobile cos planning to pre-install BHIM app
DNMUM401517 | 11/24/2017 12:00:00 AM | Author : Mansi Taneja | WC :368

New Delhi: Six mobile manufacturers are planning to pre-install government’s application BHIM (Bharat Interface for Money) on their mobile phones, a part of government’s plan to drive adoption of digital payment services.
The amount of transactio
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Stuck in a shopping mall with no cash? SBI’s Yono can help
DNMUM401518 | 11/24/2017 12:00:00 AM | Author : DNA Money Correspondent | WC :378

Mumbai: State Bank of India (SBI) is launching a comprehensive lifestyle and financial services platform called Yono (you only need one).
If you run out of cash while shopping, the app enables you to avail a pre-approved personal loan without an
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Promoters in shock as govt shuts them out
DNMUM401519 | 11/24/2017 12:00:00 AM | Author : Edit | WC :185

Insolvency and Bankruptcy Code (Amendment) Ordinance, 2017, which received president’s nod on Thursday, has literally shut out many promoters who are trying to win over their debt-ridden companies that are currently at the National Company Law Tribun
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