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Scent and the city

DNMUM409663 | 3/14/2018 | Author : Sanaya Chavda | WC :558

Former New York Times perfume critic, Chandler Burr, on differentiating between a superior and inferior scent and why he feels Indians haven’t commercialised incense

Picking the perfect perfume is a tedious task. Walk into any store and there are hundreds of brands vying for one’s attention. Fragrances can do a lot from lifting one’s mood to making one appear more attractive. So how do you choose? Chandler Burr, founder and ex-curator of the department of Olfactory art in the Museum of Art and Design, who was in the city recently, insists anyone can train themselves in telling scents apart. After Hrs caught up with him at the launch of Scentido, a luxury fragrance store.
Briefly, how did you first enter the perfume industry?
I’m not a perfumer at all. I have a masters degree in International economic trade theory and Japanese political economy. I guess you fall into
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