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The selfie café

DNMUM423620 | 10/7/2018 | Author : Heena Khandelwal | WC :420

A cafe in West Delhi is centred around the concept of taking selfies and offers plenty of options for an Instagram-worthy photo, finds Heena Khandelwal
JUST BEFORE MONDAY

The selfie culture has spawned an entire industry of mobile phones and cameras. But the Selfie Swag Café in Delhi takes the craze to a new level. Here, one can have a cup of coffee or a glass of smoothie with one’s selfie (or ‘groufie’, as the case may be) printed on top. The image, which is edible, is printed using a coffee printer on a thick layer of non-fat, non-dairy cream added on top of the drink.
This was the initial concept of the cafe when it’s co-founder Ashit Mehra, 41, opened the first outlet in Noida’s DLF Mall of India in August last year. But with the second outlet in West Delhi’s Pacific Mall, a large 2,200 sq ft space, he took the theme to the walls and floors of the cafe.
Different sections of the cafe
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