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Era of uber luxury

DNMUM394290 | 8/11/2017 | Author : Priyanka Golikeri | WC :566

From helicopters to yachts, five-star experience takes a whole new level

The words ‘premium’ and ‘luxury’ are taking on a whole new meaning in the hospitality industry. It’s no longer limited to stays in spacious suites with top-class amenities and personalised services. From customised opulence at the sea and the sky, brands in the hospitality space are designing high-value offerings to lure in a discerning set of clientele who yearn for the ultimate in grandeur and splendour.
The Shangri-La Hotel, Bengaluru, recently introduced a ‘heli-daying’ package that includes a day trip to Mysore in a 4-seater helicopter, local airport transfers by a Mercedes, stay at the hotel’s suite, sun-downer at the rooftop bar and other services at the property. The Ritz-Carlton brand, meanwhile, has decided to take
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Sensex slips from record high, Nifty rises marginally
DNMUM398863 | 10/18/2017 12:00:00 AM | Author : DNA Money Correspondent | WC :154

Mumbai:Markets ended flat with benchmark indices trading within range. The BSE Sensex slipped 24.48 points, or 0.08%, to close at 32609.16 Nifty closed the day flat inching up 3.60 points, or 0.04%, ending at 10234.45.
Axis Bank lost 1.44%, Tata
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Not so bright this time
DNMUM398864 | 10/18/2017 12:00:00 AM | Author : Collin Furtado | WC :637

Diwali is the peak of the festive period in India and advertisers clock in the maximum sales during the year. A reason why the spend the most on advertising and promotion during this period.
Diwali, one of the most-awaited festivals for brands and
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‘Digital video advertising spends may grow by 40% in five years’
DNMUM398865 | 10/18/2017 12:00:00 AM | Author : Correspondent | WC :321

Advertisers and brands are increasingly creating special digital video ads, and account of this, the spends for the same may grow at 40% compound annual growth rate (CAGR) by 2021, according to a recent KPMG report. The digital video ad spends in 201
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BSNL, Micromax to launch 4G phone
DNMUM398868 | 10/18/2017 12:00:00 AM | Author : DNA Money Correspondent | WC :290

New Delhi: State-run telecom firm BSNL on Tuesday partnered with Micromax to launch 4G-enabled feature phone at Rs 2,200, wherein users would get unlimited calling and data for Rs 97 a month.
The competition in this segment has increased since Re
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