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Era of uber luxury

DNMUM394290 | 8/11/2017 | Author : Priyanka Golikeri | WC :566

From helicopters to yachts, five-star experience takes a whole new level
BUSINESS OF LEISURE

The words ‘premium’ and ‘luxury’ are taking on a whole new meaning in the hospitality industry. It’s no longer limited to stays in spacious suites with top-class amenities and personalised services. From customised opulence at the sea and the sky, brands in the hospitality space are designing high-value offerings to lure in a discerning set of clientele who yearn for the ultimate in grandeur and splendour.
The Shangri-La Hotel, Bengaluru, recently introduced a ‘heli-daying’ package that includes a day trip to Mysore in a 4-seater helicopter, local airport transfers by a Mercedes, stay at the hotel’s suite, sun-downer at the rooftop bar and other services at the property. The Ritz-Carlton brand, meanwhile, has decided to take
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